Customer Intelligence

SAI-Asia offers a variety of approaches and methodologies that help clients develop firsthand feedback, leading to more effective business strategies and stronger relationships with customers.

SAI-Asia's various programs provide clients with an objective view of customers' perceptions, including customers' ranking of competitors on key purchasing criteria and a detailed understanding of all factors that influence the purchasing decision.

SAI-Asia offers a full range of customer intelligence services, including:

• Customer satisfaction studies
  - Initial startup studies
  - Ongoing programs
• Identification and evaluation of purchasing influences
• Profiles of buying influences and maps to increase sales effectiveness
• Identification of problems and unfulfilled customer needs
• Identification of new business opportunities
• Sales-force effectiveness benchmarking studies

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